Not us, but our esteemed friends over at Chillisauce who won Creative Event of the Year for the launch of Hyundai’s ix35. But we did play a supporting role.
We were approached by Chillisauce to help transform a Travelodge into a boutique hotel, appropriately themed to launch the new car, hold a dinner and accommodate the automobile loving press. This included building giant Hyundai logo lanterns, inspired lighting to various rooms, providing furniture and transforming each bedroom with tasteful furnishings and bespoke wall graphics.
So, a round of applause for Chillisauce! We look forward to a teary acceptance speech.
Top: The newly launched car under giant hanging Hyundai logo lights. Above left: A room washed dining experience. Above right: Black and white coloured furnishings adorn each guest’s bedroom.
The Invisible Blue
Christmas Toolbox
Six weeks
Twelve venue installations
Fifty one off events
One huge ‘Thanks!’ to everyone involved
Wishing you all a very Merry Christmas from all at Invisible Blue.
See you in 2011!
Goldwell/KMS fashion show
We like to think that all our events are hair raising experiences, but thanks to ADH Creative and a lot of hairspray, this one literally was.
Above: Near naked men burst through a paper panel before the new hair products are revealed atop scantily clad models. The approved design (right) and the set pre-show (above right)
We also cut back-lit panels of the logo to stand behind the bars (top right)
Inspired by their latest seasonal look, we designed and built this curvy set for leading hair product manufacturers Golmwell/KMS’s fashion show.
A lively event was compliled using the usual elements: dramatic lighting, cool music, flutter fetti, buff nude men bursting through paper panels onto the stage. The latter of which delighted the 500 hairdresser guests; well, the vast majority of them. The show was rounded off by a performance by Oli Murrs.